I’m a Chartered Marketer and I’ve been working in communications for over 35 years. I know how difficult is is to talk about yourself and your business. How do you know what to focus on? What do people want to know about it? My advice is to tell your story. Stories are more interesting and than a list of facts and much more memorable too.
Since I began my career in marketing there has been a major transition. Most people are not impressed by selling and big adverts, but drawn to learning from a story. This is why I drive so much energy into helping my clients tell stories. Sharing information with a story’s golden thread is the secret to successful engagement.
My career has spanned different industries including land and property sales, health and education as well as teaching in business and marketing for further and higher education.
Today, as Angela The Story Chef, I run online courses in storytelling and business visibility and work with solopreneurs and SMEs to help them raise their profile and credibility. I encourage clients to celebrate their brilliance and offer an “award entry” application service