Professional Development – How to build your personal brand
10 June @ 10:00 - 11:30 BST
Join Public Relations specialist, Ronke Lawal for this interactive and engaging session for authors and creatives to learn how to boost their personal profiles and maintain visibility with their readers and target audience.
#SoAatHome Professional Development events – free for SoA Members
As of Feb 2025, #SoAatHome professional development sessions will continue to be free as a member benefit. However, for non-members, the price is £35 including VAT.
Not a member, sign up here with our special #SoAatHome offer and get 20 per cent off for the first year of membership – use code SOAATHOME20.
Accordion Content
Access 20% off your first year of membership of the SoA with discount code SOAATHOME20
The Society of Authors is the UK’s biggest trade union for authors – representing more than 12,000 writers, illustrators, translators and other creative practitioners.
Our standard subscription rate is just £32.50 per quarter (£22.75 for students).
As an SoA member, you’ll get:
- Access to all our #SoAatHome events for free including the Professional Development sessions usually charged at £35 from Feb 2025
- Access to all our Feel Good Friday and Industry Insider events which are usually charged £5 from Feb 2025
- Access all #SoAatHome Vimeo professional development recordings so you can catch up in your own time
- Access Unlimited one-to-one professional advice
- Membership of our online and real-world professional networks and special interest groups
- A range of member-only discounts, including books, insurance and travel
- And much more
‘It was a surprisingly lovely way to meet fellow writers in a friendly, warm surrounding perfectly hosted by the SoA staff. Thank you for all the introductions, the welcome and the nourishment!’ – attendee from SoA in Person: Autumn New Members’ Party 2024
JOIN NOW | PRICING
Programme
- Welcome, introductions and housekeeping from Lilly Brend-Fish – Events Manager, SoA (3 mins)
- Presentation by Ronke Lawal (60 mins)
- Comfort break (5 mins)
- Q&A with audience (20 mins)
- Summary and closing comments (2 mins)
- This event will be moderated by Lilly Brend-Fish, SoA
Who is this session for?
This session is for authors and creatives wanting to learn how to boost their personal profiles and maintain visibility with their readers and target audience.
What will this session cover?
- The Power of a personal brand – How having a strong personal brand can open up new opportunities in your business or career journey.
- Using your voice – Knowing and understanding what your message is and who your audience is.
- Identifying your values and knowing your purpose – Understanding what your brand is and how you can maintain your integrity and authenticity.
- Social media strategy – How to use social media platforms to raise your visibility.
- Measuring success – Assessing long term goals and celebrating success.
Send us your questions
If you would like to send questions in advance, email Lilly Brend-Fish at LBrendfish@societyofauthors.org with ‘How to build your personal brand’ in the subject header. We will prioritise questions sent in advance and answer as many as we can from the audience on the day.
#SoAatHome Fundraising Bookshop
Browse our virtual Bookshop.org store featuring books by authors and speakers taking part in the #SoAatHome. When you make a purchase using our affiliate links, a percentage will go to the Society of Authors’ Access Fund, giving authors support for travel, subsistence, childcare or access needs for events, residencies, and retreats.
The Line-up
Ronke Lawal
Ariatu PR Founder, Ronke Lawal is an award-winning entrepreneur, public speaker and Public Relations specialist. Born in Hackney, East London she graduated with honours from Lancaster University and the University of Richmond Virginia (USA) with a degree in International Business (Economics), she started her own PR and Communications business in 2004.
She is a passionate advocate for enterprise, equality and equity through diverse and inclusive leadership. She consults clients on PR strategy and facilitates training in personal branding, PR & Comms strategy and runs holistic, practical media training. She uses PR and personal brand coaching to empower individuals to have an impact in the professional and personal spaces that they navigate.
Websites: www.ronkelawal.com | www.ariatupublicrelations.com
Catch up with the recording from some of Ronke Lawal’s previous #SoAatHome Professional Development sessions via our Vimeo Channel.
Need to know
Accessibility
- Attendees will have the option to turn on the live transcript, to watch with subtitles
- If you require BSL interpretation for this event, please email events@societyofauthors.org
Before the event
- Once registered, you will be sent a confirmation email with the Zoom link
- If the confirmation email doesn’t arrive in your inbox, please check your junk/spam email folder
- Please add events@societyofauthors.org to your Safe Senders list so you receive our confirmation and reminder emails
During the event
- This online event will take place on Zoom Webinar; you will not be visible on screen but will be able ask questions via the Q&A function or interact via the chat box
- This event will be recorded but you won’t be on screen
- Attendees have the option to turn on the live transcript
- This event is 90 minutes
After the event
- Hashtag for this event: #SoAatHome
- SoA Members and paid attendees of this event will be able to catch the recording on our Vimeo channel (password protected) or members can access via the SoA website.
Booking
SoA Members: Please use the ‘Register – SoA Members’ form below and provide your details, including your membership number. If you’re unsure of your SoA ID, please email info@societyofauthors.org.
Non-members: Choose one of the two ticket options below, complete the registration form, then fill out the billing info to finalise your payment.
For event or registration questions, email events@societyofauthors.org.
SoA Members – Free
Non-Members – £35
Accordion Content
Access 20% off your first year of membership of the SoA with discount code SOAATHOME20
The Society of Authors is the UK’s biggest trade union for authors – representing more than 12,000 writers, illustrators, translators and other creative practitioners.
Our standard subscription rate is just £32.50 per quarter (£22.75 for students).
As an SoA member, you’ll get:
- Access to all our #SoAatHome events for free including the Professional Development sessions usually charged at £35 from Feb 2025
- Access to all our Feel Good Friday and Industry Insider events which are usually charged £5 from Feb 2025
- Access all #SoAatHome Vimeo professional development recordings so you can catch up in your own time
- Access Unlimited one-to-one professional advice
- Membership of our online and real-world professional networks and special interest groups
- A range of member-only discounts, including books, insurance and travel
- And much more
‘It was a surprisingly lovely way to meet fellow writers in a friendly, warm surrounding perfectly hosted by the SoA staff. Thank you for all the introductions, the welcome and the nourishment!’ – attendee from SoA in Person: Autumn New Members’ Party 2024
JOIN NOW | PRICING
Accordion Content
Giving authors support for travel, subsistence, childcare or access needs for events, residencies, and retreats
Every contribution helps us ensure that these needs and costs aren’t barriers to authors wishing to access events.
If you are in a position to help, please donate via the link below. If you are an author facing access issues, please click here to see if we can help.
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Register - SoA Member
Please use the booking form to register for this event.
Please email
events@societyofauthors.org if you have any questions.
