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SUMMARY:Industry Insider - Connecting with your audience
DESCRIPTION:Our educational writing experts will discuss their experiences and top tips for writing and engaging with a broad range of readers.     Panellists include Dr Amina Douidi\, equity\, diversity\, inclusion (EDI) and intercultural communication consultant in education and English Language Teaching; Paul Naylor author\, underwater photographer\, videographer and marine biologist; and Dr James Williams\, emeritus reader in science education and communication at the University of Sussex. This event will be chaired by author Ken Wilson.  \nThis event is in conjunction with our Educational Writers Group (EWG). \n  \nOnline Industry Insider events – free for all + donation \nAll donations made go towards the Society of Authors’ Access Fund. The fund is to help provide authors support for travel\, subsistence\, childcare or access needs for events\, residencies\, and retreats. If you would like to make a donation with your booking\, please do so when registering for the event below. \n  \nWhat will this session cover?\n\nHow to reach specific audiences – for example\, children\, academics\, politicians\, the general public\nDifferences in writing style – academic\, formal and inform\nAvoiding difficulties in writing – hedging\, signposts and structure\nChallenging stereotypes\, reducing harm and creating room for stories and perspectives that often get overlooked\nEngaging people with nature\nThe importance of story-telling\n\n  \nProgramme\n\nWelcome\, introductions and housekeeping from Ken Wilson (3 mins)\nPanel discussion chaired by Ken Wilson with Dr Amina Douidi\, Paul Naylor and Dr James Williams (60 mins)\nComfort break (5 mins)\nQ&A with audience (20 mins) \nSummary and closing comments (2 mins)\nThis event will be moderated by Tilly Zeeman – Contracts Advisor and EWG co-ordinator\, SoA\n\n  \nThe Line-up\nKen Wilson\nKen Wilson is a prolific author of English Language Teaching materials with about thirty titles to his name\, including more than a dozen series of course books. His first ELT project was an album of teaching songs called Mister Monday\, which he wrote and recorded when he was 23.His UK publishers include Oxford University Press\, Macmillan and Cengage. He has also been published locally in Spain\, Germany\, Poland\, China\, Vietnam and Indonesia. Ken completed a Masters in Creative Writing at Birkbeck College in 2017 and has since published two novels. \n  \nDr Amina Douidi\nDr Amina Douidi is an equity\, diversity\, inclusion (EDI) and intercultural communication consultant in education and English Language Teaching. She helps publishers\, education institutions and ministries\, in creating EDI policies\, reviews\, strategy and research with the aim of reducing harm and empowering those most invisibilised in education publishing. Amina holds a PhD in Modern Languages and Applied Linguistics from the University of Southampton and a joint MA from Tlemcen University\, Algeria and University of Balearic Islands\, Spain. She is a past co-chair of TESOL Intercultural Communication Interest Section and current community coordinator\, as well as a mentor for Africa ELTA women in leadership mentorship scheme. \n  \nPaul Naylor\nPaul Naylor is an underwater photographer\, videographer and marine biologist who is passionate about showing a wide audience what beautiful and intriguing creatures live around our UK coasts\, from vivid sea anemones to talented cuttlefish and decorating crabs to charismatic nest-building fish. This has led to him writing the book Great British Marine Animals (now in its 4th edition) and co-authoring Coastal Seas (in Bloomsbury’s British Wildlife Collection). Paul also writes magazine articles and scientific papers\, works with the media and conservation organisations\, and gives talks to groups including primary school children\, university students\, public bodies and wildlife enthusiasts.  \n  \nDr James Williams\nDr James Williams is an emeritus reader in science education and communication at the University of Sussex. A former science teacher and teacher‑-educator\, his research focuses on the nature of science\, scientific method\, and evolution education. He has authored textbooks\, academic articles\, and writes a weekly column for his local newspaper. He is a regular contributor to BBC radio and TV on education issues.  \n  \nAbout Educational Writers Group (EWG)\nEWG is a professional network for SoA members who produce educational materials for all settings including schools\, higher education and academic institutions\, and the English Language Teaching sector.   \nWe welcome emerging career authors who are interested in producing educational materials in the future as well as established authors.   \nThe group is run by an elected committee of volunteers with expertise in different areas. For all inquiries please email co-ordinator Tilly Zeeman. Not a member of the SoA yet? Sign up today using the discount code EWG20. \n  \nSend us your questions\nIf you would like to send questions in advance\, email MZeeman@societyofauthors.org with ‘Connecting with your audience’ in the subject header. We will prioritise questions sent in advance and answer as many as we can from the audience on the day. \n  \nAccessibility\n\nAttendees will have the option to turn on the live transcript\, to watch with subtitles\nIf you require BSL interpretation for this event\, please email events@societyofauthors.org\n\n  \nBooking\nPlease either use the form titled ‘Register – no donation’ or the option of the different ticket options with a donation amount depending on how much you would like to donate towards the Society of Authors Access Fund. \n		\n					\n						\n					\n			\n						\n				\n							\n							\n					\n													\n															\n								\n														\n												Accordion Title\n					\n					Accordion Content \n				\n							\n					\n													\n															\n								\n														\n												The Society of Authors’ Access Fund - donate now\n					\n					Giving authors support for travel\, subsistence\, childcare or access needs for events\, residencies\, and retreatsEvery contribution helps us ensure that these needs and costs aren’t barriers to authors wishing to access events. If you are in a position to help\, please donate via the link below. If you are an author facing access issues\, please click here to see if we can help. DONATE NOW\n				\n							\n					\n													\n															\n								\n														\n												SoA Fundraising Bookshop\n					\n					Browse our virtual Bookshop.org store featuring books by authors and speakers taking part in our events programme. When you make a purchase using our affiliate links\, a percentage will go to the Society of Authors’ Access Fund\, giving authors support for travel\, subsistence\, childcare or access needs for events\, residencies\, and retreats.
URL:https://societyofauthors.org/event/industry-insider-connecting-with-your-audience/
LOCATION:Online
CATEGORIES:#SoAatHome,Educational Writers Group
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