Educational Writers Group Spring Seminar

Location: London
Address: The Society of Authors
84 Drayton Gardens
SW10 9SB
Event time: 11am-3.30pm
Join us for our annual seminar day for educational writers. Learn about opportunities offered by the US market, and get to grips with hosting a webinar.

Event details


11am: registration, tea and coffee

11.30am-12.45pm: The Educational Publishing Landscape: UK and USA

Lionel Bender will give his perspective on the differences between educational publishing in these two markets and how this has come about. In the process he will highlight how educational nonfiction writing and writers are, in North America, highly regarded and much sought after. He will also offer hints for educational writers who want to work in the U.S. market. His presentation will be followed by a Q&A session.

12.45-1.45pm: buffet lunch

1.45-3pm: Webinars - The Good, The Bad & The Ugly
Many authors are increasingly in demand to do webinars for their publishers - often in response to reduced travel budgets, but also in order to reach a generation of teachers who are more likely to access training opportunities online than to attend professional development sessions in person, and as a way of overcoming geographical or political barriers to providing face-to-face training and education. In this interactive session, two online presentation veterans will share their experiences with participants before moving on to a general Q&A around the subject.

Ken Wilson, an experienced ELT coursebook and methodology writer, will share his adventures in publisher and conference webinar presentations, to be followed by Nick Bilbrough, who will talk about his work on the Hands Up project which brings education to children (via videoconferencing) living and learning in difficult circumstances. They will cover technical and administrative issues of giving a webinar, looking at what to do on the day, how to include and promote interactivity in the session, and much more.

Chaired by Gavin Dudeney (himself a webinar veteran, both as a speaker and organiser), this session promises to be useful not only for those yet to embark on the journey of giving presentations and learning sessions online, but also for those already experienced but wanting to hone their skills further.

3-3.30pm: close, with tea, coffee and networking.

Booking Information

The price of the ticket includes lunch, refreshments and VAT. 

Click here to book online.

Member ticket: £20
Guest ticket: £25

You can also book your place by calling 020 7373 6642 to make a card payment. These bookings will be subject to a small administrative fee. 

Member ticket (offline): £22
Guest ticket (offline): £27

When booking please inform us of any special dietary requirements. 

For any queries, please contact Poppy Rosenberg, quoting event code 609

Please note: the SoA offices have limited accessibility, if you do have any requirements please email Poppy Rosenberg at to provide more details. ​


Lionel Bender is the Editorial Partner and Co-founder of book packager Bender Richardson White (BRW)—now in its 26th year—and founder and co-chair of the 21stC. Children’s Nonfiction Conference, which has taken place in the USA. He has written 65+ children’s illustrated information books and edited and produced another 1,300 nonfiction books. Many of these have been educational school and library books and classroom supplemental materials. BRW has produced books for National Geographic Kids, Time for Kids, Boyds Mills Press, Capstone, and Crabtree in North America, and for Heinemann, Kingfisher, Watts, and Wayland in the UK. Lionel has been a regular speaker at SCBWI, Highlights Foundation, and other conferences, and a visitor to international book fairs and conferences for 25+ years.,

Nick Bilbrough has been involved in language teaching for over twenty-five years, and has taught in three continents in a wide range of interesting and challenging contexts. He holds an MA in Drama in Education and is particularly interested in the role of drama and storytelling techniques in second language learning. He is the author of two resource books in the Cambridge Handbooks for Language Teachers series: Dialogue Activities (2007) and Memory Activities for Language Learning (2011), as well as Stories Alive, a free resource book of story based activities for young learners, published by British Council Palestine. He has designed and delivered a vast range of development courses for language teachers, focusing on innovative and creative approaches to language teaching, and now works part time in London at the Sharek centre, in the training of teachers of Arabic. Most of his time and energy is now devoted to the registered charity he established, The Hands Up Project – teaching English through online storytelling and drama to disadvantaged children in Palestine, Jordan and Pakistan.

Gavin Dudeney is Director of Technology for The Consultants-E - working in online training and consultancy in EdTech - and also module leader (MATALL) on the NILE / University of Chichester MAPDLE (MA in Professional Development for Language Education). A former Honorary Secretary and Chair of ElCom at IATEFL (the International Association of Teachers of English as a Foreign Language), he now serves on the International House Trust Board and on the Educational Writers Committee of the SoA. A regular keynote speaker at conferences worldwide, Gavin is author of (among others) The Internet & The Language Classroom, How To Teach English with Technology, Digital Literacies and Going Mobile.

Ken Wilson has written or co-written more than thirty ELT titles, including a dozen series of course books. His most recent course material includes Smart Choice (Oxford University Press), and Achievers (Richmond). He has also written supplementary ELT material, including radio and TV programmes, sketches, songs and drama resources. His first ELT publication was an album of songs called Mister Monday, released when he was 23.  

Until 2002, Ken was artistic director of the English Teaching Theatre, a company which performed stage-shows for learners of English all over the world. He is currently editor-in-chief of an ELT primary course for Vietnam, a joint production between Macmillan Hong Kong and VEPH Hanoi. In 2016, he completed an MA in Creative Writing at Birkbeck College.